About Page

For over 11 years, Gems of Aspen has proudly been part of the Snowmass Rodeo community, and it's become so much more than just a place to showcase our jewelry and hats—it's become a part of our family tradition! 

As a small, family-owned business, we love bringing our passion for Western style to life through handcrafted jewelry, unique Western hats, and custom hat creations. But what truly makes the rodeo special to us are the people. From familiar faces who visit us year after year to new friendships made along the way, we cherish every conversation, connection, and opportunity to help someone find that perfect piece. Whether you're looking for a statement necklace, a fun new cowboy hat, or something custom-made just for you, we love making every shopping experience personal, memorable, and full of Western charm!

Join us at the Snowmass Rodeos  June - August. We are there all 10 weeks and can't wait to meet all of you!